Technicolor, a worldwide leader in technology in the entertainment sector and in media, is going to promote the animated series, The Deep using augmented reality technology. The company plans to create a unique experience for the visitors in this year’s MIPCOM, the global market for entertainment content across all platforms by using this amazing technology. So, what will be the experience for the users of the app? Let us have a look at this post to know more.
The Deep AR Demo
The Deep AR Demo is the AR app with which users will be able to get a sea creature experience that is inspired from this animated series. Technicolor is encouraging visitors who are coming to its Buyers Club stand at this year’s MIPCOM to download this free app.
With this app, users will be able to discover the mysteries of the deep sea or they can also get to know what the bottom of a Technicolor coffee cup contains. According to the VP of IP sales and acquisitions at Technicolor, Alison Warner, the use of AR will be a fun way to promote the animated series. Warner also said that The Deep consists of interesting writing and eye-catching visuals and nothing in the marketplace is similar to it.
This animated series is meant for viewers who are in the age group of 6 to 12. The Deep is a series which tells the story about the adventures of a family of underwater explorers. The show is 26×30 minute one which is distributed by Technicolor exclusively outside of Australia, New Zealand and Canada. The series is co-produced by A Stark Production and Nerd Corps Entertainment. The Deep was commissioned recently by Seven Network in Australia and ABC Television. SUPER RTL of Germany had pre-purchased this series.
Technicolor SA was earlier known as Thomson Inc and Thomson Multimedia and provides products and services for entertainment, media and communication industries. The company has its headquarters at Issy-les-Moulineaux – France.
What about you?
Are you going to use this app? Will you be visiting the MIPCOM? Share your thoughts in the comments below.
Image Source – exploringthedeep.com