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Category: Augmented Reality Retail

Valpak Augmented Reality

Augmented Reality Experience through 3D Images

Coupons are arriving in a big way and this time with a serious dose of the newest retail trend – augmented reality. With the AR...

augmented reality ecommerce

Augmented Reality in the World of Commerce

Customers, these days, shop with their phones by merely pointing the device to the object of their choice. QR codes have charmed a lot of...

Shopzilla Mobile Checkout

Shopzilla Acquires an M-Commerce Startup to Leverage upon its Mobile Checkout Experience

Shopzilla Inc., the company that owns various online shopping brands such as Retrevo, Shopzilla, Bizrate, Beso, and TaDa apart from an...

QR Codes and augmented reality

QR Codes Morphed into Virtual Reality: Part 2

We have already discussed why most QR campaigns failed in the past and why it is important for the marketers to understand what went wrong...

QR Codes and Virtual Reality

QR Codes Morphed into Virtual Reality: Part 1

In 2011, hardly 6.2 percent of mobile audience of the United States used their mobile devices to scan a QR code. However, these funky...

Augmented-Reality-marketing

Augmented Reality and Its Impact in Marketing Sector

Understanding the potential of augmented reality, advertisers are embracing the technology more aggressively to market their products. For...

augmented reality marketing

Augmented Reality and Its Impact in Marketing Sector: Part 2

Understanding the potential of augmented reality, advertisers are embracing the technology more aggressively to market their products. For...

Augmented reality shopping

Is Marketers Ready to Explore the Potentials of Experiential Shopping?

Augmented reality technology has already proved its potential to enhance the shopping experience of the buyers. Thus, it is no surprise...

IBM Augmented Reality App

Experienced Personalized Shopping with Augmented Reality

Even in the age of eCommerce and mobile shopping, around 92% of retail volume comes from in-store shopping. However, these days consumers...

Anheuser-Busch Augmented Reality

Augmented Reality Promotion of Anheuser-Busch to Raise Retail Sales

Anheuser-Busch is about to launch its first augmented reality promotion. This marketing tool is expected to raise the present as well as...